Woman Poses Naked on Car at Auto Show - Yahoo! News

Woman Poses Naked on Car at Auto Show - Yahoo! News: "'We heard they were all over the Challenger,' said Jason Vines, a spokesman for the Chrysler Group, which earlier had tried to give its cars more sex appeal by bringing in fully clothed 'Desperate Housewives' star Eva Longoria to pose at its exhibit."

Am I too cynical, or does this not seem like overt marketing? Although if that's the case, I just became a viral marketer...